What does the ideal DMO look like?



What does the ideal DMO look like?

Posted October 17, 2017

The role, identity, and purpose of the DMO is always under scrutiny in our rapidly changing industry. Pressing reset, we’ve flipped the gaze from critiquing common malfunctions and missed opportunities to envisioning what the ideal DMO looks like. We sat down with minds from across Destination Think! who live and breathe strategic problem solving for DMOs to gather their current top of mind observations.

ONLINE RESOURCES THAT CATCH MY EYE

World Travel & Tourism Council

Travel & Tourism Economic Impact 2017 United States PDF Report

https://www.wttc.org/-/media/files/reports/economic-impact-research/countries-2017/unitedstates2017.pdf

OUTLOOK US Travel’s Research Trends by David Huether

https://www.ustravel.org/sites/default/files/media_root/document/outlook-back-page.html

2018 Explore MN Tourism Figures and Facts Sheets

file:///C:/Users/Anna/Downloads/tourism-and-the-economy-2018-fact-sheet-180905%20(2).pdf

Explore MN Tourism Research & Reports webpage

https://www.exploreminnesota.com/industry-minnesota/research-reports/

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